Lean Startup Tracks!

Lean Startup News, Events & Thoughts …Provided by the Startup Advisors at Venture Traction

Maximizing Revenue with Packaging

Posted by on May 27, 2013 in Lean Startup Tracks!

In our recent discussion of pricing, we really didn’t explore one of the most interesting aspects of the science of pricing – packaging. Pricing is always a difficult subject for entrepreneurs, so when you suggest they should make it more complex by introducing teirs and packages, you can expect push-back. But results of tests will show, if you want to support a scalable business model, it can be critical to success.

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Finding the Right Price

Posted by on May 22, 2013 in Lean Startup Tracks!

Of all the problems that face entrepreneurs, finding the right price is probably the most difficult. The right price is a balance between maximizing income over time and the range of prices that buyers will...

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Myths and Misses

Posted by on May 9, 2013 in Lean Startup Tracks!

In Customer Service as Art, Rob La Gatta, Community Advocate for the Modern Tribe Events Calendar plugin gives his experience over the last two years – playing the balancing act of supporting customers and providing insight to the development team. What makes this article stand out to me? Let me give you a quick list of some of the myths his experience puts a light on..

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What’s It All About?

Posted by on Apr 23, 2013 in Lean Startup Tracks!

Old school Silicon Valley startup to do list: Think of cool idea using some keywords that are current and hot Use a dot com name generator to get a unique domain name that is pronounceable Find a technical...

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